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That way, you can put the right ad message in front of your customers at the right time in their decision-making process. The Microsoft Audience Network can support two responsive ad formats: image-based ads and feed-based ads.
Responsive ads automatically adjust to accommodate the sizes and shapes of native ad formats.
The upgrade started as a beta program in November 2004, and came out of beta in February 2005. The service also started providing its search results to other search engine portals in an effort to better compete in the market.
The first public beta of Windows Live Search was unveiled on March 8, 2006, with the final release on September 11, 2006 replacing MSN Search.
Microsoft advertising strategist David Webster originally proposed the name "Bang" for the same reasons the name Bing was ultimately chosen (easy to spell, one syllable, and easy to remember).
Bing is a web search engine owned and operated by Microsoft.
The service has its origins in Microsoft's previous search engines: MSN Search, Windows Live Search and later Live Search. Bing, Microsoft's replacement for Live Search, was unveiled by Microsoft CEO Steve Ballmer on May 28, 2009, at the All Things Digital conference in San Diego, California, for release on June 3, 2009.
Your existing search campaign is extended to include Microsoft Audience Ads on the Microsoft Audience Network.
Continue using a single budget to conveniently manage all campaigns and increase clicks from target audiences. Manage your audience campaign with a dedicated budget and optimized performance metrics.
The final reorganisation came as Live Search Qn A was rebranded as MSN Qn A on February 18, 2009, however, it was subsequently discontinued on May 21, 2009.